libra have
total commitment to servicing the needs of our customers.
A great degree of
Flexibility.
Libra Designs, a quality manufacturer of ladies fashion
clothes has been established for 20 years. It has an
international reputation for quality, value for money
and total commitment to servicing the needs of the customer.
However, what is perhaps less apparent is the unique
manner in which Libra approaches it's marketing concept.
The entire business strategy for the company from conception
through design, selection cloth, sorting that cloth
and final make-up is clearly defined but incorporates
a degree of flexibility which allows for quick and easy
change and reaction to market trends and forces, as
and when they occur.
Hence the danger of becoming rigid and stereotyped
is avoided. Libra's design have become synonymous with
contemporary fashion developments, and in many instances
have in fact set the trend which others followed.
The importance of
Quality Control.
Libra Designs currently employ a staff in excess of
100 people. With quality control all important, the
company has always manufactured it's own designs. Exacting
standards of craftsmanship are adhered to, with equally
as much thought and care going into cloth selection
and sourcing. Libra's key strengths are design of cloth,
innovative styling and high quality. It is the successful
marriage of these important facets which lie at the
core of the company's success.
Having your own highly skilled workforce is invaluable
in this respect and Libra invests significant monies
annually in operative training and development. The
fashion industry has traditionally suffered from a shortage
of highly-skilled labour so Libra's solution has always
been to train it's own workers in-house.
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